In more recent years, the world wide web Ed Hardy bikinis has offered us choices and opportunities like nothing they have ever known before and the ability to buy new or used Ed Hardy clothing from anywhere in the world.
Gone are the days of carefully selecting your favourite dressmaking pattern, gathering the right materials and spending hours generating the most up to date look by hand. Does somebody even sew any more? The most they must do is pull out the laptop computer, browse our favourite sites and wait for the ideal outfit to land on our doorstep. Heaven forbid it takes longer than two days to arrive. But is it that simple?
First here’s the eternal array of different fashions on offer… What flock they follow? What icon they worship? There is goth, hippy, Ed Hardy, emo, casual, glam, indie, rock chick, sporty, fashionable, retro, skate, surf, burlesque… require I go on? Whatever they pick they can be positive there’s lots of retailers both online and on the high street, all fighting for our business and offering everything they could possibly require or require.
But of work the choices don’t finish there. You could not possibly buy a dress. Is it mini or maxi? Shift or smock? Boob tube, halter-neck, strappy or wrap? Floral, striped, block colour, monochrome, neon or checked? Then there is fabric cotton, silk, nylon, linen, denim, chiffon, satin, lycra, viscose? And perhaps a small additional detail beads, sequins, lace, diamant, buttons, bustles and zippers. And not to forget length and shape mini, midi, knee length, maxi, a-line, pencil, swing, full or straight? It is to give the most laid back amongst us a headache.
But it is not clothing they must think about footwear, jewellery, hair, make-up, nails, skincare, handbags, watches, scarves, hats, glasses and fragrance each a single piece of the jigsaw that makes every woman so distinctive.
Each element of our picture is so carefully thought Ed Hardy T-shirts about and so dramatically influenced. The music they listen to, the books and magazines they read, the TV programmes and films they watch and the circle of friends they keep. And a million other financial, seasonal and climate driven reasons.
Our fashion is fast paced, relentless and ever changing but they love it to pieces and it keeps growing. Recession or no recession, fast fashion is here to stay the love of shopping is in our genes!
From Classic fashion, post A Fashion Meltdown